Kathy Hogeveen
4 Ways to Reach Passive and Turned-Off Customers

If you’ve got a customer loyalty program in place but it’s not functioning quite the way you want maybe it’s worth checking out these 2 types of customers: The passive and the Turned-Off, read more below!

4 Ways to Reach Passive and Turned-Off Customers

If you’ve got a customer loyalty program in place but it’s not functioning quite the way you want maybe it’s worth checking out these 2 types of customers: The passive and the Turned-Off, read more below!

Customers for Life?

Do you focus a little to much on gaining new customers instead of maintaining and appreciating your old customers? It might be time to switch you focus, and in turn build up the loyal customer base that will drive your business even further.

Most marketers say customer loyalty is important, but far more are focused on acquisition, says a Forbes study.

As much as marketers may affirm the…

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Mastering customer retention using data

The significance of evaluating customer retention is often known yet not necessarily practiced as much as it should be. Read the article below and find out why making use of this important concept can help you achieve the customer loyalty you desire.

By Venkat Viswanathan, founder and chairman, LatentView Analytics

In the halls of marketing fame, customer acquisition stories get all the attention…

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5 Keys to Successful Loyalty Programs

Check out this article identifying 5 ways you can assess if your customer loyalty program is actually successful or not, if you’re not implementing some of these, maybe it’s time to start!

5 Keys to Successful Loyalty Programs

Check out this article identifying 5 ways you can assess if your customer loyalty program is actually successful or not, if you’re not implementing some of these, maybe it’s time to start!

Developing Customer Loyalty

Smaller business cannot always give the vast array of products and discounts that a bigger business can, but by showing a customer you care via more personalized and top quality service might just be all you need to keep your customers loyal.

Developing Customer Loyalty

Smaller business cannot always give the vast array of products and discounts that a bigger business can, but by showing a customer you care via more personalized and top quality service might just be all you need to keep your customers loyal.

Customers who feel valued stay loyal

If you do a little research into the reasons customers remain loyal and it’s not hard to find that feeling of being valued will come up.

Customers who feel valued stay loyal

If you do a little research into the reasons customers remain loyal and it’s not hard to find that feeling of being valued will come up.

Gifts that generate gratitude keep customers loyal

Dr Syed Hasan says retailers can increase customer loyalty by giving gifts that stimulate gratitude. by Rob Kidd…

Gifts that generate gratitude keep customers loyal

Dr Syed Hasan says retailers can increase customer loyalty by giving gifts that stimulate gratitude. by Rob Kidd…

6 Ways to Build Customer Loyalty

Would your customers describe your business as one worth returning to? If you’re not sure, check out these 6 tips for ways to build your customers loyalty.

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What would you rather do—keep spending precious time and money trying to draw in new customers OR foster a long-lasting relationship with the ones you have? Though running any business…

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Not Just for Big Businesses: Customer Loyalty Programs for SMB

Customer Loyalty programs are a valuable asset to all businesses. This thinking is crucial even to the smallest of businesses, read more below to find out why.

Not Just for Big Businesses: Customer Loyalty Programs for SMB

Customer Loyalty programs are a valuable asset to all businesses. This thinking is crucial even to the smallest of businesses, read more below to find out why.

Why Smart Loyalty Programs Focus on Retention

A group of loyal customers is the necessary base to any successful business. Your Loyalty program should be focused on attracting and rewarding these types of customers if you want to be profitable long term. Read more about the relationship between customer loyalty and customer retention below:

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It’s a common phrase in marketing and in business: market expansion. It’s…

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