Kathy Hogeveen
Customer Retention: Increase your Profits by 95%

There’s a lot going on behind the words “customer retention”, before you begin developing a customer retention strategy, be sure to read up on what it all entails.


In average it costs 5 times more to acquire new customers than it does to keep current customers (Lee Resource Inc.). The most interesting stat that can been seen in the past 3 years is that existing customers tend to…

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5 Tips to Increase Customer Loyalty in the Age of Social Media

Investing in customer loyalty can be worthwhile for both you and your customers. Social media provide you with another  venue to connect with and make sure that your customers remain satisfied. Below are 5 tips that can help with this.


“Customer loyalty is an important metric of your business’ success. It gives you insight into issues ranging from whether you’re serving the…

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Three Simple Tactics to Increase Customer Loyalty
At the Closing touch we are strong advocates of Customer Loyalty Programs. But having a loyalty program in place is not the only thing necessary to build loyal customers. There are many other aspects worth considering, a large one being the customer service experience, you can read more about this in the article below. By Mike Kamo
For years, my business approach was this: If you make…

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5 Ways to Enrich Your Rewards Program and Gain Customer Loyalty

Have you taken the time to consider why the customer is a part with your rewards program? Are you sure they are completely loyal to your business or are they in if for more light-hearted reasons? Below are 5 ways to make sure your reward program is actually developing loyal customers.

How would you answer this question: Can you buy customer loyalty?

  • Of course!
  • I think so…
  • Surely not?
  • Never!


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4 Tips For Customer Loyalty Programs
5 Ways to Improve Small Business Customer Retention

Retaining business is worth investing your time and money into. Whether it be through engaging your customers by providing quality customer service and products or by motivating your employees to go above and beyond. Both groups of people are essential to customer retention.  Read more below:

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A staggering 68 percent of customers walk away from a business because they are unhappy…

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Customer Loyalty Program: One Size Does Not Fit All Retailers

The article below provides four effective ways that businesses can create loyalty programs that will provide a long-term, interactive relationship with their customers.

What sways a casual shopper into becoming a loyal buyer who shops with your brand across multiple devices and channels? Does loyalty result from offering everyday convenience and long-term savings? Is it something…

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The step-by-step guide to measuring customer loyalty effectively
Take a read at the article below examining the tie between customer loyalty and the client-customer relationship. What’s the goal of your customer loyalty program? If it’s not building a long-term relationship, maybe you’ll change your mind after reading this. By  

Every organization should consider building a profitable customer loyalty program to cultivate the relationships…

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It’s Personal: How To Woo Customers With Special Attention

Thinking reevaluating your approach to customers? Why not look into adding some customer incentives, or read below to find out 5 tips to increase the level of service you are providing, all of which are likely to increase the level of loyalty among your customers.



Whether you’re an Internet-based business or a small company with little wiggle room in the budget to offer huge…

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You Can’t Buy Customer Loyalty, You Need to Build It

This article presents a number of different ways to look at building rapport and creating loyalty among your customers. It’s not just about repeat business but quality interactions that will keep them coming back.


Most businesses think of loyalty as repeat sales. But, many businesses also get those sales through repeated discounts. When the discounts dry up, so does the loy…

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